·         Greet customers and assist them in their purchase decisions by offering expert advice in compliance with quality and customer service standards

·         Support the Shop/Department Manager in maintaining inventories and placing product orders to ensure effective stock management and availability of products

·         Assign routine and non-routine tasks to Sales Associates, Cashiers and Coordinators, in order to ensure that activities are carried out in the most efficient manner

·         Assist in the preparation of the staff schedule in order to ensure that the Shop/Department manpower is effectively matched to the shop’s operational requirements in a cost effective manner

·         Communicate sales plans and targets to the Shop/Department team, monitor performance on an ongoing basis and suggest corrective actions to hierarchy when needed

·         Motivate team members and provide them with the necessary support in terms of training and development in order to optimize sales results